About

Staying connected without losing independence.

I noticed a shift in dinner party conversations amongst friends. They started to revolve around ageing parents: their health, mobility, independence, and ultimately how we were going to care for them. Checking in by phone, worrying in the gaps between visits, and often finding out about problems after they've already happened wasn't working.

Referred to in the zeitgeist as the "sandwich generation" because many of us had children later in life due to financial constraints, with ageing parents living longer while we reached the peak of our demanding careers. Anxiety and burnout became the norm.

At the same time, older adults want to live independently at home for as long as possible, but existing solutions tend to be either too invasive (cameras, constant surveillance) or too passive (a pendant they have to remember to wear and press).

Less checking. Less guessing. More confidence they're doing okay.

Fall alerts are a common solution used by older adults. However, there is a well-documented failure mode: they forget to wear them, charge them, and then actually use them in the event of a fall.

Importantly, they only cover a single, acute event, failing to account for gradual decline and changes in routines that could mean something of concern is happening.

I wondered if there was a better way. Could a technology solution indicate when something shifts in their routine meaningfully enough to warrant concern and intervention.

I set out to build a remote, ambient awareness system that builds a behavioural baseline on a household and flags meaningful deviations with appropriate escalation.

Research conducted suggested that the product had to combine these four needs:

  1. Knowing when something meaningful changes.
  2. Covering both acute events and gradual change.
  3. Without requiring the parent to continually report, wear or operate something.
  4. Giving families a shared understanding of what was happening.

About me

I've spent my career building and scaling technology companies, as a former CEO and CPO. I have domain experience in spatial computing, retail and e-commerce, IoT, and the smart home category across companies like Belkin, Walmart's innovation arm - Store No. 8, and Pladia.

I have a Master's degree in Mechanical Engineering, where I specialised in Human-Computer Interaction, specifically at the intersection of hardware and software and another Master's degree in Science, where I majored in Responsible Innovation, to ensure that emerging technologies are aligned with the public interest.

I believe innovation succeeds when it is commercially grounded, human-centred, and implemented responsibly.

Headshot

Evidence

Why we think this is worth building.

Three things are pointing in the same direction: fewer family carers per older person, an aged-care workforce that can't close the gap, and older Australians who overwhelmingly want to stay in their own homes.

78% of adult children told us they sometimes call their parent simply to reassure themselves they're okay.

The structural picture

3to 1by 2050

The ratio of family caregivers to people needing care is collapsing

From 7-to-1 in 2010 to under 3-to-1 by 2050. The pool of adult children and partners who have historically absorbed this care is shrinking against the number of people who need it.

Source: AARP Public Policy Institute

400,000+workers short

Australia faces a shortfall of 400,000+ paid aged-care workers by 2050

Formal care cannot be scaled into that gap fast enough; in-home hours are the scarcest part of it, and institutional care sits out of reach for most families.

Source: AIHW / CEDA

80%

80% of older Australians want to stay in their own home

Ageing in place is the stated preference by a wide margin. So it's not whether people live independently for longer, but what awareness exists around them while they do.

Source: Royal Commission into Aged Care Quality and Safety

What families told us

Our own survey findings.

51%

Half had found out about a problem later than they wished

51% had learned about a parent's health, safety or wellbeing problem later than they wished. “Mum had a fall, and I found out once she was already in hospital.” - survey respondent

Source: rembient concept survey

75%

Three quarters want both kinds of awareness, not one

75% say noticing gradual decline and catching acute emergencies are equally important. Products that offer only one leave the other worry in place.

Source: rembient concept survey

86%

Shared family visibility is wanted by those already sharing care

Among respondents already sharing care responsibility, 86% want shared family visibility. This means siblings seeing the same thing, and being able to say “I’ve got this”.

Source: rembient concept survey

Interested in joining the pilot?

We're looking for households to help validate the product. Registering your interest simply tells us you're open to a conversation, nothing more.